The first steps the late Mr. Musbah Whiba took in the feeds and animal nutrition business sector started a legacy of perseverance and commitment that was passed on to his sons. These steps were followed by other steady ones apparent in the establishment of United Group for Mills and Feeds, Al Istithmariya for Flour, Rice, and Feeds, Panorama for Mills and Feeds, and Mourouj for Mills and Feeds, as well as the establishment of two factories in Benghazi and Misurata.